THE FACTS
$53 Billion is the estimated annual economic impact of drowning — reflecting the deep personal, social, and community costs — tied to every life lost (CDC).
Where Drowning Ranks
#5
Leading cause of unintentional injury death affecting of all ages.
The Top Killer of Children
#2
Unintentional injury death for all ages in communities nationwide.
Fatal Unintentional Drownings
4,500
Fatal Unintentional Drownings
A Silent Killer
IN 30 SECONDS
Most drownings are silent and happen in under30 seconds.
A Dangerous Divide
3X
Younger black adolescents are more than three times as likely to drown as their way to peers.
Low Swimming Skills
Is this you?
40 million adults in the U.S. don’t know how to swim.
THERE IS A SOLUTION
Water safety is more important than ever. Expanded access to education and training is empowering communities to protect themselves and others—turning awareness into action and saving lives every day.
Discover life-saving resources and training opportunities by visiting the American Red Cross Water Safety Page or explore swim programs and safety tips in their downloadable guide: Click here for the Swim Lesson Program PDF
Learn more about their initiatives and how you can get involved by visiting the Diversity In Aquatics Website or download their overview to dive deeper into their work: Click here for The Resources.
Where Drowning Ranks
#5
Leading cause of unintentional injury death affecting of all ages.
The Top Killer of Children
#2
Unintentional injury death for all ages in communities nationwide.
Fatal Unintentional Drownings
4,500
Fatal Unintentional Drownings
A Silent Killer
IN 30 SECONDS
Most drownings are silent and happen in under30 seconds.
A Dangerous Divide
3X
Younger black adolescents are more than three times as likely to drown as their way to peers.
Low Swimming Skills
Is this you?
40 million adults in the U.S. don’t know how to swim.
THERE IS A SOLUTION
Water safety is more important than ever. Expanded access to education and training is empowering communities to protect themselves and others—turning awareness into action and saving lives every day.
Click here for the Swim Lesson Program PDF
Click here for the POOL Initiative PDF